With entrepreneurial spirit, Ken is the 2015 founder and president of Global Launch, a fractional marketing consulting firm. Trained as a chemical engineer from Cornell and with a Tepper/CMU MBA, he leverages global experience including international P&L responsibility, change-leadership skills and empathic listening to solve customer’s strategic B2B marketing challenges, enabling their sustainable growth.

A caring coach, having dealt with the challenges of international cultures and divergent market requirements, he has the ability to balance hard-driving results and process improvements. Global Launch’s mission is to help industrial B2B companies, typically with $10m to $100m revenue and high growth expectations, utilize Fractional Marketing resources to achieve their growth goals.

Until now, smaller and middle-market CEOs believed they lacked the size and scale to afford professional marketing expertise. Fractional Marketers, a relatively new business concept, can support smaller, rapidly growing companies at any stage of development. Whether you need additional marketing resources for an existing product line or customer segment, or for help recruiting and coaching an inexperienced marketing team to perform at the next level, we’re here to help.